SUMMER 2020
C&A

For our partner, the agency “Zum goldenen Hirschen” we already produced GIFs for their clients XMAS campaign in 2019. In 2020 we were chosen to support them in a larger scale for the C&A Summer campaign. Alongside of e+p filmproductions, which produced the main tv commercial and the photo series, we were commissioned to produce the social media content, such as GIF-Sticker, 2.5D Clips, boomerangs and video clips

for Facebook and Instagram. During this production we had to overcome some difficult hurdles. Besides underwater shots, the conditions on location in Cuba were not the easiest. Hot temperatures, long days and small timeslots where the models were available. Despite all the difficulties,  great video sequences and unique GIF-Sticker were created in this gorgeous outdoor setting. The campaign was implemented by

a 40-man team. In addition to our content, the photo series and the TV commercial were also produced in parallel and due to this, some of the concepts were rewritten to meet the changing local circumstances, whereby we also supported the client. In the end, the customer received a tied package of the planned content (GIF-Sticker, bommerangs, 2.5D clips and social media snippets) and other additional material for their commincation.

CLIENT ZUM GOLDENEN HIRSCHEN

DIRECTOR MARTIN MIRON

DOP FABIAN BIEN

PRODUCTION E+P FILMS

PHOTOGRAPHY PEGGY SIROTA

EDIT/COLOR/RETOUCH FABIAN BIEN

MAKE UP SVEN BENSEMANN

DRESS C&A

2.5D CLIPS