Goldschmiede Schubart

For decades, Goldschmiede Schubart has stood for masterful craftsmanship and exceptional jewelry. In the heart of Düsseldorf, the traditional company combines family values with a unique passion for detail, evident in every single piece. As part of a new website project, the client approached us as a film production company to create a brand film and accompanying website clips. With our unique TWISTED Story approach, we aimed to bring the values and story of this extraordinary company into the digital world, focusing on harmoniously blending classical craftsmanship with the brand’s modern direction.

During the shoot in Düsseldorf, we highlighted the workshop and its distinctive details. Close-ups captured the delicate craftsmanship, while precise lighting ensured the jewelry’s aesthetics were showcased to perfection. A particular challenge was the reflective surfaces of the pieces, which tend to mirror their surroundings. Absolute precision in lighting and camera work was required to minimize unwanted reflections during filming. To ensure everything looked exactly as intended, we planned a full test day, leaving nothing to chance.

The result is a visual presentation that embodies both tradition and modernity. With our TWISTED Story, we didn’t just create content—we told a story that moves and transcends the craft itself. That is our standard: TWISTED Stories that stick in the mind, because real stories don’t need advertising.